Sunday, July 18, 2010

New High Gear Website coming soon.

Just a heads up that the High Gear Website is currently down. It's being reworked by our good friend The Adventure Monkey and should be revealed later this summer.

As far as reworking....everyone has heard the news on Fisher Bikes.
Here is a good read on how Fisher, going into the Trek line-up, will positively effect the brand.

http://twentynineinches.com/2010/06/27/twenty-nine-inches-interviews-the-gary-fisher-collection-team/

This was a quote that I feel really reflects the Trek/Fisher Brands from that article.

"The key for us(Trek/Fisher) has always been to offer affordable performance products. Last year there were a couple of inexpensive 29ers in the market that really weren’t up to par. We didn’t feel that the parts that we would have to hang on the bikes were up to standard. So, we worked pretty hard with the suspension makers to come up with some really reliable product so that regardless of the price point, a rider’s 1st experience on a Fisher Collection bike will be a good one."

I think that's pretty cool that as a brand, Trek isn't just trying to sell as many bikes as possible but rather trying to get out the best riding bikes as possible.